Fiat Bravo is a perfect balance of Beauty and Substance, another milestone in the process to update the brand's product range. This extraordinary period of change is symbolised by the new logo that makes its debut on the front of this new model, with which Fiat will tackle the challenges of the future, without turning its back on its past century of history.

The Fiat Bravo is 'concrete beauty', a car that reiterates the aesthetic canons of Italian styling tradition. It was designed to give customers the substance that comes from outstanding safety and reliability, coupled with the enjoyable, sporty driving style that the whole world expects from an Italian car. The launch of Bravo is also an opportunity to present the new family of turbocharged T-JET petrol engines (88kW & 110kW 1.4 Turbo), which combine fuel economy, low emissions and exceptional performance, and now join the popular range of Multijet common rail turbodiesels (1.9 litres delivering 110kW).

Comfort is enhanced by the pinpoint steering and excellent roadholding, and the choice of two tried and tested suspension systems which have been suitably modified and updated. The Fiat Bravo was designed to score maximum points in passive and active safety tests, thanks to several airbags (as many as 6), three-point seat-belts with pre-tensioners and load limiters, and four head-restraints. Another aspect of safety regards the 'Pedestrian impact', which was taken into account during the design of the chassis, designed to maximise the absorption of this type of impact. The new model also features the most sophisticated electronic systems to monitor the vehicle's dynamic behaviour, such as ABS complete with EBD, the sophisticated ESP system with a Hill Holder, and ASR anti-slip regulation.

The Fiat Bravo embodies new technologies, not only where engineering is concerned, but also in the use of electronics at the service of comfort and well-being on board. The best example of this is the new generation of the 'Blue&Me' system. This technology, which is a Fiat Group exclusive, developed with Microsoft, allows access to a series of telematic services, that convey the true spirit of Fiat: simple, useful and at the right price.

And finally, to underline the generosity of this project, the Fiat Bravo range will be broad and comprehensive with a choice of 2 engines, 5 elegant liveries and 3 outfit levels (*Active, Dynamic and Sport), all designed to offer the customer outstanding value for money.